Adobe Analytics-AVP role

Hiring for MNC

from 13 to 23 year(s) of Experience

Job Description

  • Lead strategic digital analytics delivery for high profile international clients
  • Execute web / analytical projects and reporting & insights
  • Familiar with Adobe Analytics implementation & reporting capabilities
  • Quantifying impact of web properties for sales & lead
  • conversion improvement - A/B testing, attribution modeling,campaign analysis etc.
  • Oversee and deliver overall value proposition for client
  • Work on generating insights and recommendations
  • Interface closely with client to deliver and implement
  • recommendations to improve campaign outcomes
  • Understand functional and technical requirements from clients
  • Understand the business context and apply core digital analytics concepts to provide business solutions
  • Ensure quality assurance of all work product by team, adherence to delivery timelines and contractual SLAs
Must have
  • At least 8-13 years' experience in digital analytics, with high exposure to international clients (in direct client facing roles)
  • Excellent project management, communication and interpersonal skills
  • Expert in Adobe Analytics / WebTrends / Google Analytics
  • Should have expertise in campaign execution tools and have worked on generating insights ideas to optimize campaign performance
  • Strategic thinker with excellent skills in planning, team leadership and client communications.
  • Deep domain expertise, understanding of current & future trends and best practices in digital marketing analytics
  • Experience with A/B Testing, Multivariate Testing and other digital analytics techniques
Nice to have:
  • Certifications in Google Analytics and/or Adobe Analytics
  • Experience deploying and managing tag management systems like Adobe DTM or Ensighten
  • Have expertise designing A/B Tests and understand principles/ technologies related to implementing the tests in Adobe Target
  • Intermediate level knowledge of SQL & visualization tools like Tableau / Power BI
  • Pharma / automotive/ ecommerce background

Perks and Benefits 

Variable above the Fixed CTC


Desired Candidate Profile

Please refer to the Job description above

Company Profile

Placewell Consultants

We are a recruitment consultancy
View Contact Details+

Recruiter Name:Satvinder Kaur Dev

Contact Company:Placewell Consultants


Reference Id:AVP_Adobe


Not Disclosed by Recruiter

Role Category

Analytics & BI


Analytics Manager

Employment Type

Full Time, Permanent